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Ritu Varma to Illuminate the Screen in Telugu Film ‘Swag’


In a festive reveal coinciding with her birthday, acclaimed actress Ritu Varma has been announced as the leading lady in the much-anticipated Telugu film, ‘Swag’. Known for her captivating performances, Ritu is all set to grace the big screen opposite the talented Sree Vishnu in this upcoming cinematic venture.

The announcement, brimming with celebratory wishes, was made public via social media on the joyous occasion of Ritu’s birthday. The unveiling was accompanied by a regal and vibrant poster, heralding her character as Queen Rukmini Devi from the storied Vinjamara Vamsham. The poster was a nod to her royal character, encapsulating the elegance and dignity she is expected to bring to the role.

Ritu Varma’s portrayal of Queen Rukmini Devi marks her return to Telugu cinema following her previous film ‘Oke Oka Jeevitham’, which graced the theatres in 2022. Her prowess as an actress has been well established in both Telugu and Tamil film industries, with recent acclaimed performances in Tamil projects such as ‘Mark Antony’, alongside Vishal and SJ Suryah, and ‘Modern: Love Chennai’, a part of an anthology series.

Helming the project is director Hasith Goli, who is also responsible for penning the script. Known for bringing compelling narratives to life, Goli’s storytelling skills are expected to shine through in ‘Swag’. The film is poised to be a product of his directorial vision and narrative craftsmanship.

Behind the scenes, a team of accomplished professionals is set to bring the movie to life. The film’s production has been entrusted to TG Vishwa Prasad and Vivek Kuchibhotla, under the banner of People Media Factory. Their record of delivering quality entertainment promises that ‘Swag’ will be a project to watch out for.

Joining the creative force is cinematographer Vedaraman Sankaran, whose lens is anticipated to capture the grandeur and nuance required for a film of this caliber. The musical landscape of ‘Swag’ will be shaped by Vivek Sagar, a composer who has garnered acclaim for his ability to enhance storytelling through his evocative scores.

Further enhancing the visual storytelling, GM Sekhar will lend his expertise as the production designer. His creativity will be crucial in creating the immersive world in which the characters of ‘Swag’ reside.

With sharp cuts and pacing being instrumental in keeping audiences on the edge of their seats, the editing responsibilities have been placed in the capable hands of Viplav Nyshadam. His editorial vision will no doubt contribute to the rhythm and flow of the film’s narrative.

The collaborative effort of these seasoned professionals is geared towards providing a cinematic experience that blends storytelling, performance, and technical finesse. ‘Swag’ is more than just a showcase of cultural heritage through its characters; it is a testament to the rich tapestry of talents in the Indian film industry.

As the audience eagerly anticipates the release of ‘Swag’, the buzz around the film continues to grow. With a formidable cast and crew aligned, the expectation is for a film that not only entertains but also resonates with moviegoers on multiple levels. Ritu Varma’s addition to the film’s roster only amplifies the excitement, as fans look forward to witnessing her portrayal of a queen and the chemistry with co-star Sree Vishnu.

The stage is set for ‘Swag’ to make its mark in the landscape of Telugu cinema. With a team dedicated to excellence, the movie promises a thrilling and engaging journey for its viewers. Keep an eye out for further updates as the film progresses towards its grand debut on the silver screen.