In a significant move that underscores the rising trend of celebrity investments in real estate, Bollywood actress Kriti Sanon has made her maiden foray into property ownership by acquiring a premium piece of land in the picturesque town of Alibaug. Following in the footsteps of legendary actor Amitabh Bachchan, who also invested in the same project, Sanon’s investment highlights the growing attraction of Alibaug as a choice destination for elite land ownership and luxury living.
Kriti Sanon, an acclaimed actress in the Indian film industry, has purchased 2000 square feet of land in The House of Abhinandan Lodha’s (HoABL) premium project, Sol de Alibaug. This strategic investment, reportedly costing Rs 2 crore, aligns with HoABL’s mission to redefine exclusive living standards and establish themselves as the go-to destination for high-end property investments in India.
Strategically located just 20 minutes from Mandwa Jetty and only an hour away from South Mumbai by sea, Sol de Alibaug offers not only an exquisite environment but also remarkable convenience. The recent inauguration of the Mumbai Trans Harbour Link (MTHL) further enhances the project’s appeal by improving connectivity, making it an increasingly attractive option for those seeking a sophisticated and secluded getaway in close proximity to Mumbai.
Expressing her enthusiasm for this new venture, Kriti Sanon said, “I am now a proud and happy landowner at The House of Abhinandan Lodha’s beautiful development, Sol De Alibaug. Buying land on my own has been quite an empowering journey and I have had my eyes on Alibaug for a while. I was pretty clear about what I was looking for—peace, privacy, and a great investment addition to my portfolio! Even my father was impressed with this investment. It is a prime location, less than 20 minutes away from Mandwa Jetty, right in the heart of Alibaug, so this opportunity checked all the boxes. What I appreciated the most was how easy HoABL made the process of buying land for me. There is no better time to invest in Alibaug than now!”
Adding to the testimonials, Samujjwal Ghosh, CEO of HoABL, remarked, “Kriti Sanon’s investment in Sol de Alibaug marks a significant milestone for the House of Abhinandan Lodha, reinforcing our status as elite land investments. Her choice underscores the allure of our meticulously crafted retreat. At HoABL, we’re dedicated to redefining exclusive living, and with Sol de Alibaug, we offer not just land, but an unparalleled lifestyle.
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The involvement of other high-profile investors further underscores the stature of the Sol de Alibaug project. Earlier this year, Amitabh Bachchan acquired a 10,000-square-foot plot in the same development. This follows his previous investment in The Sarayu project in Ayodhya, further solidifying his trust in HoABL’s ability to deliver on their promises of luxury and exclusivity. With Kriti Sanon joining the ranks, The House of Abhinandan Lodha has bolstered its standing as the premier choice for luxurious and unique land ownership in India.
Alibaug, known for its scenic beauty and proximity to Mumbai, is quickly becoming the hotspot for discerning investors. Government initiatives aimed at improving connectivity between Mumbai and Alibaug have driven a notable upsurge in real estate development in the region. Enhanced infrastructure, including expanded roads, upgraded transportation facilities, and the development of a new airport, has significantly boosted accessibility, making Alibaug a sought-after retreat. This improved accessibility has led to a surge in demand for luxury second homes and weekend getaways among Mumbai’s elite.
Projects like the Mumbai Trans Harbour Link (MTHL) are expected to further boost interest in Alibaug’s real estate market. By providing an efficient and swift route from Mumbai, these projects make Alibaug an exceptionally convenient location for those looking to balance urban life with tranquil surroundings. This burgeoning demand is driving up property values and setting the stage for Alibaug to transform into a premier residential hub over the next decade.
Overall, Kriti Sanon’s strategic investment in Sol de Alibaug underscores a broader trend of urban elites seeking quality, luxury, and convenience in secondary properties. As connectivity improves and demand rises, Alibaug stands poised to become a prime real estate destination, offering unparalleled living experience close to Mumbai.
